Broadview at Purchase College Names Amy Post Marketing Director
Westchester County, New York (August 16, 2022) – Today, Broadview at Purchase College announces the promotion of Amy Post to Marketing Director. Broadview is the university-based retirement community currently under construction on the Purchase College, SUNY campus. To date, Broadview has secured deposits for 92% of the 220 apartment homes and villa residences.
In this new role, Post’s responsibilities will include managing the sales and marketing teams, executing advertising and public relations campaigns, and securing final deposits to bring the community from 92% reserved to 100%. Post is the longest serving member of the marketing and sales team, recently celebrating her 4-year anniversary.
“I was inspired to begin a career in senior living 20 years ago because of my close relationship with my grandparents. I cherish seeing the personal connections and relationships that have already begun forming between the future residents at Broadview and I am proud to be an integral part of making those connections happen,” said Post, Marketing Director at Broadview. “I could not be more thrilled to be taking on this new leadership role and taking this premier university-based retirement community now under development at Purchase College to the finish line.”
Previously, Post served as Residency Counselor for Broadview for 4 years. Her efforts to date have successfully secured deposits for over 36% of the reserved residences at Broadview, a year ahead of the community’s expected completion in late Summer 2023. Post has deep experience in senior living. Before Broadview, she worked for The Knolls in Valhalla, NY, as both the Cultural Arts Activities Director and later as a Residency Counselor, and brings a vast understanding of life plan retirement communities.
“I have watched Amy fundamentally transform our approach to sales and outreach and she has played a critical role in helping Broadview achieve the milestone of being 92% reserved a year from opening. She has been with Broadview since the beginning, and I am confident that in this new role, Amy’s leadership and personal touch will prove invaluable,” said Ashley Wade, Executive Director of Broadview.
In preparation for opening in late summer 2023, Broadview at Purchase College is undergoing a large expansion of their staff, ranging from the administrative team, to HR, to finance. “We are thrilled that Amy is the first of many promotion announcements to come,” said Elizabeth Robertson, President of the Board of Directors for Purchase Senior Learning Community, Inc. “We are embarking on a one-of-a-kind community in the Westchester area, and it has been a priority to ensure our team has the experience, dedication, and passion to bring this community to life.”
Broadview is being co-developed by Senior Care Development, LLC and LCS Development, LLC, and will be operated by Life Care Services®. LCS has over 50 years of senior living and housing experience and manages over 140 senior living communities nationwide. LCS has been rated best in customer satisfaction with independent senior living communities 3 years in a row by J.D. Power.
Broadview is one of only ten communities in New York to receive a Platinum Credential from SAGECare, one of the country’s oldest and largest nonprofit organizations dedicated to improving the lives of LGBTQ+ seniors. The Platinum Credential is the highest-level credential that can be achieved.
Broadview is scheduled to open in late Summer 2023. For more information, visit Broadview online.
Broadview Senior Living is a university-based retirement community located on the Purchase College, SUNY campus in Purchase, New York, a part of Westchester County. The design for Broadview hinges on lifelong learning and intergenerational friendships, as residents will be able to take specially designed classes and workshops, engage in academic life and offerings on campus, enjoy a vast network of outdoor walking trails and other amenities, and attend performances, lectures, events, and more, all on the Purchase College campus. Broadview will comprise 220 living apartments and villas for seniors ages 62 and older, as well as offer assisted living apartments and memory care suites on-site. Broadview is currently under construction and is scheduled to open in Summer 2023. For more information, visit http://126.96.36.199/.
About Purchase College, SUNY
Purchase College, part of the State University of New York (SUNY) network of 64 universities and colleges, was founded in 1967 by Governor Nelson Rockefeller. His aspiration for Purchase was to create a dynamic campus that combined conservatory training in the visual and performing arts with programs in the liberal arts and sciences, in order to inspire an appreciation for both intellectual and artistic talents in all students. Today, Purchase College, SUNY is a community of students, faculty, and friends where open-minded engagement with the creative process leads to a lifetime of intellectual growth and professional opportunity. For more information about the College, visit www.purchase.edu.
About Life Care Services®
Life Care Services, an LCS Company, has the experience required to boost community financial performance, increase occupancy, and develop new lifestyle and health initiatives to meet consumer expectations and help communities thrive. With a long track record of excellence, Life Care Services sets itself apart from other senior living companies with its unique, comprehensive portfolio of support services. Life Care Services is the nation’s second-largest operator of senior living communities and has expertise in the management of both Life Plan and Rental communities. From independent living to assisted living, skilled nursing to memory care, at Life Care Services, Experience Is Everything. For more information, visit lifecareservicesLCS.com.