Broadview at Purchase Joins the MetaVerse

Purchase, New York – (March 3, 2023) – Purchase College Student Government President Red Addis and Vice President Meghan Moynihan learned more about the new Broadview at Purchase Senior Living Community under construction on their campus today through a virtual reality (VR) tour. 

The students donned Oculus VR headsets as Broadview Executive Director Ashley Wade pointed out the community’s many features, including a swimming pool, fitness center, movie theatre, spa and salon, dining venues, and on-site health center. The visit was being filmed by Purchase College Senior Toby Nikls and fellow film major Kunga Choephel who are creating a documentary on the intergenerational learning community that will bring together students and older adults.  “Very realistic,’’ commented Meghan. “So cool,’’ said Red.  

Purchase at Broadview is one of the few senior living communities to use virtual reality in their marketing. Prospective residents can get a very realistic tour of the property and all its amenities before it is even built. 

Broadview hired  SPINE, an award-winning interactive media and 3D visualization studio based in Miami, to create the custom VR tour. Wade said that Broadview is one of the first companies in the senior living space to employ the technology to showcase its communities. She said the technology was a boon during the pandemic when prospective residents weren’t able to visit their offices for a tour.

“It’s very realistic,’’ said Wade. “At a time when people were not getting out, it was a convenient way for our prospective residents to see what we are all about.’’

Broadview at Purchase champions intergenerational connections and lifelong learning. In a unique concept, its Founders Learning Commons building is designed for students and Broadview residents to learn together. With 95 percent of the residences already reserved, Broadview at Purchase has more than 300 Charter Members (future residents who have reserved residences) who are already forming a sense of community.  

Broadview will offer a full continuum of services including Independent Living, Assisted Living, Enhanced Assisted Living, and Memory Care. The community has 220 senior residential apartments and villas, 20 percent of which are set aside for residents who meet certain median income requirements. 

Broadview is being co-developed by Senior Care Development, LLC and LCS Development, LLC, and will be operated  by Life Care Services®. LCS has over 50 years of senior living and housing experience and manages over 140 senior living communities nationwide. LCS has been rated best in customer satisfaction with independent senior living communities 4 years in a row by J.D. Power.  For more information, visit Broadview online. 

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About Broadview

Broadview Senior Living is a university-based retirement community located on the Purchase College, SUNY campus in Purchase, New York, a part of Westchester County. The design for Broadview hinges on lifelong learning and intergenerational friendships, as residents will be able to audit courses and attend performances, lectures, events, and more, all on the Purchase College campus. Broadview will comprise 220 living apartments and villas for seniors ages 62 and older, as well as offer assisted living apartments and memory care suites on-site. Broadview is currently under construction and is scheduled to open in Fall 2023. For more information, visit https://broadviewseniorliving.org/.

About Purchase College, SUNY

Purchase College, part of the State University of New York (SUNY) network of 64 universities and colleges, was founded in 1967 by Governor Nelson Rockefeller. His aspiration for Purchase was to create a dynamic campus that combined conservatory training in the visual and performing arts with programs in the liberal arts and sciences, in order to inspire an appreciation for both intellectual and artistic talents in all students. Today, Purchase College, SUNY is a community of students, faculty, and friends where open-minded engagement with the creative process leads to a lifetime of intellectual growth and professional opportunity. For more information about the College, visit www.purchase.edu.

About Life Care Services®

Life Care Services, an LCS Company, has the experience required to boost community financial performance, increase occupancy, and develop new lifestyle and health initiatives to meet consumer expectations and help communities thrive. With a long track record of excellence, Life Care Services sets itself apart from other senior living companies with its unique, comprehensive portfolio of support services. Life Care Services is the nation’s second-largest operator of senior living communities and has expertise in the management of both Life Plan and Rental communities. From independent living to assisted living, skilled nursing to memory care, at Life Care Services, Experience Is Everything. For more information, visit lifecareservicesLCS.com.